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MINDFUL GURUKUL

TUNE YOUR MIND FOR MORE STUDY TIME

India, Maharashtra
Market: Education, training
Stage of the project: Idea or something is already done

Date of last change: 28.01.2022
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Idea

The mindful gurukul is the first solution that blends self-study time management with current technology and artificial intelligence to provide students with a non-judgmental companion during their exam journey. By the end of the program, the student will be resilient and intelligent citizen who understands how to manage their time effectively in order to accomplish their goals. The gamified app-based training method teaches children to create and adhere to a strategy for achieving their goals, to explore and learn from their mistakes, and to think rationally and critically.

Current Status

we have already completed our proof of concept in march 2021. and our research is been accepted and published in international journal. currently we are at product development stage.
We anticipate onboarding 1250 students out of 2500 in the first quarter, and then 1250 per quarter until the product is ready. Using a 200 per cent annual growth rate in 2017, 2018, and 2019 in offline model, We also aim to add more streams, with 5000 students in 2022 and 10,000 in 2023. By 2023, income will be between 5 and 10 crores.

Market

Students in grades K-12, as well as those preparing for competitive exams, are welcome. Every year, 14 million children in India take the k12 exam. If each student pays $150, the total market size is 2.1 billion people.
our targeted market is students appearing for k12 or competitive exams like JEE, NEET, UPSC, GRE. age group of students are from 16 to 25 years. as per Indian market:
• TAM $210 cr, 1.4 crore students appear for 12th exams. Assuming rs.10000 per student
• SAM $53cr, 53lakhs appear for competitive exams
• SOM $5.3cr, 53k students

Problem or Opportunity

In comparison to the number of students in India that take competitive exams, the number of students who are accepted is quite low. A million students are vying for just 5,000 spots in the most competitive fields. In spite of extensive planning and hard work, this produces enormous pressure and thus lowers performance.
There are solutions and tools in India that instruct students on what to study. Sadly, none of them teaches them study skills or resilience. Most materials are unstructured, lack research or artificial intelligence, and do not address the needs of today's students.

Solution (product or service)

Our program creates a system in the students for enduring stress builds unrelenting persistence for cracking highly competitive exams. The AI-based program is designed to reduce distractions and multiply the candidate’s resilience.

Competitors

We have no direct competition because this market is entirely managed by parents or tutors.
Exam Pal(UK), Your Dost (India), focus to do(china), and Exam study(brazil) are indirect competitors. Exam Pal uses a proprietary algorithm to prepare students only for the GRE and GMAT, others are offering either counseling sessions or creating a timetable and measuring study hours. We are the first to offer neurofeedback-based test preparation.

Advantages or differentiators

We are pioneers in solving the problem, with systematic solutions.
Our program is AI-based, which makes a personalized learning journey for every student.
Our product is delivered via online platforms and can be accessed anywhere anytime.
Our program helps students in increasing their focus, reducing stress, thereby impacting academic grades.
Our program optimizes self-study hours.
The program supports the mental health of the student during the preparation of competitive exams.
Deal students burn out at right time, increases productivity.

Finance

by June 2022 product will be developed, In the first phase, our program will be targeting students through channel partners like coaching institutes, Prep classes, and Colleges. 2500 students will be taped by B2B, we plan to offer a 70-day program to an individual candidate for Rs 10,000 ($ 150), by April 2022 sales team will be hired, and customer-based will be reached by 10000, September 2022 will be going for seed A funding with which robust marketing and sales will be created for B2C. We plan to break even in 3 years and be profitable by the 5th year.

Business model

There will be two verticals in total. In the beginning, we will only sell to businesses through channel partners such as colleges, coaching classes, and prep schools. Later on, we would opt for direct-to-consumer (D2C) sales through marketing methods.

Money will be spent on

we are raising $1.5million from the pre-seed round. from which $1million will be used for app development which will be based on AI technology and the remaining $0.5million will be used for creating a robust team of marketing and sales.

Offer for investor

we are ready to share 10% of our equity for $1.5 million.

Team or Management

Risks

Burnouts that result from a lack of funds. – AI, stress measurement devices, animated films, and gamification technologies are all components we'd like to merge into a single program that will require ongoing maintenance and funding.

Incubation/Acceleration programs accomplishment

Until now, we have not been a part of an incubation or acceleration program.

Won the competition and other awards

we have not participated in any competitions.

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