A community-led Social investment platform to help 100+ Million millennials save and invest better.
Mutual funds, Crypto & Stock baskets, and Digital Gold are the financial assets we deal with.
Got 6000+ registered users, all organic.
80% of the registered users played at least one game, 12% of the users have invested in Digital Gold, the only financial asset available on the platform.
Average time spent on the app: 15mins per day
Problem or Opportunity
With over 2000+ mutual fund schemes, 1000+ listed stocks & lack of awareness surrounding these, a retail investor is overwhelmed. We reduce the clutter & give the retail investor with high-quality assets which can help them with wealth creation in the long run.
Even with this the major problem of awareness & entry barrier still exists. We are removing the entry barrier by using community& gamified platform cash
All in all, we are solving for the discoverability of the financial assets, reducing the entry barrier for a new investor & helping the user with the investment decision.
Solution (product or service)
-A happy flow where the user directly invests money in index funds
-Recommend model portfolios in line with their risk profile and let users invest in the portfolios
-A master community where users can join, discuss and learn about personal finance, UGC and contribution by financial experts.
We earn a commission for every transaction that happens on the platform
-Digital Gold 1.4-1.8%
-Mutual funds - 1%
-Stock & Crypto baskets - 50-80% of revenue from the exchanges
-Subscription fee for investing in our IP
-We will cross-sell other products such as secured credit, mini insurance
Incubation/Acceleration programs accomplishment
Participated and progressed to 2nd phase of inaugural edition of Appscale academy by Google and Meity.