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Safely Home

Automatic road-crash detection & alerting nearest ambulance

India
Market: Internet and IT, Mobile applications
Stage of the project: Operating business

Date of last change: 14.01.2019
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Idea

'Safely Home' is India's first technology that can automatically detect road accidents without any human intervention.
Road accidents kill millions every year. In India alone, every 3.7 minutes, there is one person dying due to it. Most of the accident victims die because of untimely aid. If we could provide basic first aid within the first hour of all accidents, as many as 60% of these lives will be saved.

Current Status

Launched - Early Traction

Market

Global Market

Age - 18+ (in most countries, eligible age for driving) to age 64 or less
Globally, about 31 percent of the world is under 18 years of age and some 9 percent is over 64 years of age. So, about 60% of the population - 4.6 Billion people



Problem or Opportunity

Road accidents kill millions every year. In India alone, every 3.7 minutes, there is one person dying due to it. Most of the accident victims die because of untimely aid. If we could provide basic first aid within the first hour of all accidents, as many as 60% of these lives will be saved.

People don't help because of legal troubles and to save time and 80% of times in India, the victim is left stranded on roads for more than 1 hour.

Solution (product or service)

'Safely Home' mobile app runs in the background of your mobile and can automatically detect road accidents without any human intervention and alert nearest emergency services and friends for help within the golden hour, the first hour after crash.

It gets activated just before a crash using its proprietary technology

Competitors

Automatic - Raised USD 24 Million - Hardware Solution / Expensive - No Proof of Concept

Zendrive - Raised USD 20 Million - More focussed on analytics

Advantages or differentiators

Ready proof of concept - saved real lives in India

App only solution, no expensive hardware solution

Built-in features like roadside assistance, traffic feed, save a life

http://timesofindia.indiatimes.com/city/gurgaon/Road-safety-app-comes-to-Gurgaon-tomorrow/articleshow/49110575.cms

Finance

The app will be sold to following stakeholders:

1. Insurance companies - offers saving on life insurance premium, gives driving behaviour data to help decide insurance premiums
USD 5/driving report analysis

2. Automotive companies - built-in security feature for cars supporting airbags
USD 50/car

3. Hospitals - creating leads for them. USD 10/lead

4. Roadside assistance - app has roadside assistance feature built in with 1000+ repair shops as partners. Charge 0.5 USD/lead generated

Business model

. The app will be sold to following stakeholders:

1. Insurance companies - offers saving on life insurance premium, gives driving behaviour data to help decide insurance premiums
USD 5/driving report analysis

2. Automotive companies - built-in security feature for cars supporting airbags
USD 50/car

3. Hospitals - creating leads for them. USD 10/lead

4. Roadside assistance - app has roadside assistance feature built in with 1000+ repair shops as partners. Charge 0.5 USD/lead generated

5. Government

Money will be spent on

Marketing, Technology, Business Development

Offer for investor

10% for 150000

Team or Management

Risks

1. Lack of adoption because customers feel too confident to feel they can get in an accident

2. Lack of leads generation in the beginning for hospitals, emergency services, etc.

Incubation/Acceleration programs accomplishment

Featured in 40+ national media houses including Business Standard, Zee, ToI for contribution to entrepreneurship and saving a life

Recognized as CNBC Young Turk

Won the competition and other awards

Business Plan Challenges: Won INR 20L worth prizes from 20 challenges combined; Member of Facebook’s FbStart International:

World Finalist from 61 chapters across 18 countries & National Winner, TiE Young Entrepreneur, Atlanta
Winner, Silver, Global Student Business Plan Competition, College of the Bahamas, Bahamas

National:
Winner, Silver, Aarambh B-Plan: led a team of 4 through 3 stages
Winner, Silver, Vishisth All Asia Business Plan Competition, Tryst, IIT Delhi
Winner, Silver, YES Business Plan Competition, Orenda, SBSC, New Delhi
Winner, Bronze, Zeal National Business Plan Challenge, LBSIM, New Delhi

Invention/Patent

Applied

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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video
Presentation