Photo - Grus & Grade Private Limited
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Grus & Grade Private Limited

India, Karnataka
Market: Farming, Financial services, Blockchain, Artificial Intelligence
Stage of the project: Operating business

Date of last change: 06.03.2023
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Idea

We have developed an agri-fintech Platform named UPAJGUGU over hyperledger fabric. The platform ensures complete traceability across the agri value chain.

Current Status

Revenue of INR 2 mn per day since July 2022.
10000 farmers, 50 FPOs, 5 banks, and 800 vendors onboarded
Best Agritech startup award by Startup 500, CEO Magazine
Incubated at Aspire BioNEST, UOH, Incubated at Apiary COE in Blockchain by GoI.Best 33 startup endorsed by Govt. of India for the mission to USA - under program Building India's Next Unicorn

Problem or Opportunity

Lack of traceability in the agri value chain leads to higher PD and LGD for lenders and lower income for farmers.

Solution (product or service)

An end-to-end platform connecting farmers, FPOs, lenders, market place and input suppliers with complete traceability using blockchain, IoT, and AI tools

Business model

Revenue Stream: Commission Margin from farmers for market access
Commission from input suppliers
Supply chain and Logistics distribution
Commission from the lending institution.

Incubation/Acceleration programs accomplishment

Apiary CoE in Blockchain by STPI Gurugram under MieTY
Aspire BioNest, University of Hyderabad - Grant of Rs.15 lakh
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