Photo - iTappit
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iTappit

NFC smart business card. Tap on phone& share contact profile

India, Punjab
Market: Internet and IT
Stage of the project: Operating business

Date of last change: 19.10.2023
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Idea

iTappit is a smart business card that showcases your complete business profile with just a tap on a smartphone. The user can save a contact with one button click. Saves tons of paper and raises the value of a business card to user by 70%. iTappit works on NFC and QR code technology and has features like sharing social media, websites, emails, catalogue, office google pins, videos, bank details and more. All this information can be saved in reveiver's phone at once. At enterprise level, iTappit provides analytics of tapping/scanning activity.

Current Status

25000+ users
100+ B2B customers
70% sales through company website
Early mover in the industry. In top 3 for B2C, Top for B2B market in India.
Graduate of 500 global's Aichi Japan accelerator
Graduate of 500 global's Alberta accelerator
Generating $30,000 Annually. Targetting $60,000 by the end of financial year.

Market

1. Working professionals
2. Small business owners
3. Large corporates
4. Sales/Marketing teams on ground

Problem or Opportunity

Paper business cards have less than 20% networking efficiency as more than 70% of them get tossed away after exchange. 100% non digital bulky paper business cards wastes tons of paper and have least relevance in today's World. You can't showcase any digital information on paper business cards

Solution (product or service)

iTappit is an NFC based smart business card. Once the user taps it on receiver's smartphone, a web based business profile showcases social media links, websites, emails, catalogues, videos, office address, bank details and a feature to get in touch. With one button click, the receiver can save this information in his phone's contacts. For enterprises, iTappit provides a complete user dashboard and analytics to track the number of taps by a user, geolocation, date/time stamp of a tap.
iTappit increases the penetration of business information by 80% by ensuring the contact gets saved in the potential contact's phone. You can share an array of information digitally. Take users directly to websites/social media platforms like fb, instragram, threads, linkedin, tiktok etc.

Competitors

TapOnn
Scube

Advantages or differentiators

iTappit is B2B focussed and serves custom features as SAAS
The hardware quality of iTappit business cards is better than competitors
The software in broswer based and is not dependent on any mobile app which increases the reach and eases the user experience.

Finance

B2C - Cost price - $2, Sale Price $15
B2B - Cost Price - $1.5 Sale Price $7 (avg)

Revenue channeles - Website
Resellers - Gifting companies, small resellers
Marketplace - Amazon

Business model

1. Outsourced manufacturing and printing of cards
2. In house software and support
3. In house marketing & sales
4. Marketing channels - website, social media, google ads

Metrics
1. Number of webiste sales (B2C)
2. Number of business inquiries through website and calls (B2B)

Money will be spent on

Human resources.
Technology and printers
Marketing, PR & Ad scale

Offer for investor

25% of the company in return of $200,000

Team or Management

Risks

Entry of a big player in the market with huge marketing budget
Low entry barrier as the market/product is new

Incubation/Acceleration programs accomplishment

Graduate of 500 Global's Aichi Landing pad program, Japan
Graduate of 500 Global's Alberta accelerator, Canada.
Graduate of Climate collective cohort.

Won the competition and other awards

Best startup pitch in climate collective acceleration.
Best speaker
Best pitch deck
Business planning competeion.

Photos

Photo 1 - NFC smart business card. Tap on phone& share contact profile
Photo 2 - NFC smart business card. Tap on phone& share contact profile
Photo 3 - NFC smart business card. Tap on phone& share contact profile
Photo 4 - NFC smart business card. Tap on phone& share contact profile

Product Video

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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video
Presentation